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In 2023, Adidas further consolidated its position in the world of padel tennis and expanded its role as a leading brand in this fast-growing sport.
Adidas’ commitment to padel sports is characterised by the continuous innovation and expansion of its product range, which is specifically tailored to the needs of padel players.
The company, known for its quality and innovation, has consistently expanded its line of padel equipment and accessories, including high-quality rackets, functional apparel and specially designed footwear.
Adidas has also intensified its presence on the padel courts by promoting tournaments and partnering with leading players from the sport.
The sports brand is also committed to the development of padel facilities worldwide to expand access to the sport and strengthen the community.
Adidas Padel ambassadors continue to include well-known athletes who celebrate success at both national and international level.
Through strategic partnerships and its commitment to research and development, Adidas emphasises its long-term commitment to the sport of padel and its players.
The brand remains at the forefront of the movement by supporting the sport, from grassroots to pro level, and continually helping to grow the global padel community.